About Me
I have over 10 years of experience in writing and editing health, beauty and lifestyle content for both print and online publications and beauty brands. I specialise in writing about sensitive skin, and have extensive experience in managing online editorial and commercial content.
Knowledgeable in SEO best practice, with experience of project managing website development. I also completed Adam Tinworth's SEO for Journalists one-day course in 2017
I have a sharp eye for editing and writing snappy copy, be it editorial or commercial, and have written for web, print, offline and social
I've written newsletter copy for over 10 years for multiple successful beauty startups, using A/B testing to improve open rates and CTR
As a sufferer myself, my niche is sensitive skin; my Get The Gloss column had a huge following, impressive Google rankings and aimed to help readers navigate the complex skincare industry